Grille descriptive de scénario pédagogique

DNMADE (2^nd year) in glass art and design

WALT/ learning objectives:

• To research information and discover British glass designers
• To identify key conventions of magazine front covers
• To use correct terminology
• To apply the key conventions to create a magazine front cover

Step 1 : Choose one of these glass designers and do some research

Artist 1: https://www.dezeen.com/2017/05/24/yabu-pushelberg-cipher-handblown-celestial-lighting-collection-lasvit-nycxdesign/

Artist 2: https://www.dezeen.com/2017/05/22/opus-b-hourglass-packaging-anti-energy-drink-slow-design-products/

Artist 3: https://www.dezeen.com/2017/04/19/portuguese-designers-traditional-glass-blowing-off-portugal-exhibition-milan-design-week-2017/

Artist 4: https://www.dezeen.com/2017/04/08/luca-nichetto-totem-glass-lamps-decode-recode-exhibition-milan-design-week-2017/

Artist 5: https://www.dezeen.com/2018/02/25/martin-jakobsen-elaborate-glassware-design/

Artist 6: https://www.dezeen.com/2018/01/06/stellar-pendant-lights-sebastian-herkner-pulpo-glass-hemispheres-imm-cologne/

Artist 7: https://www.dezeen.com/2018/02/13/larry-bell-venice-fog-recent-investigations-glass-cubes-installation-hauser-wirth-zurich/

Artist 8: https://www.dezeen.com/showroom/ocrum-studios/

Artist 9: https://www.dezeen.com/2020/10/29/atelier-oi-prive-collection-gaia-livestream/

Artist 10: https://www.dezeen.com/2020/02/11/lund-university-transparency-stockholm-furniture-fair/

Bullet points :

• Name the artist and give a short biography (place of birth, age, social and cultural background)
• Present her/ his academic path (her/ his studies, choices, questionings).
• Present roughly what she/ he achieved so far (other works of art).
• Present the artistic creation at stake today (picture/s, inspirations, purpose/s, others).
• Give your opinion about the piece of art.
• Highlight the accuracy of choosing this specific material/ why is glass more relevant in this artistic project than other types of materials ?
• Why has the artist decided to combine glass with other materials (name them and argue) ?
• Is there a strong bond between the work of art and the place where it is exhibited ?
• Add a list of useful vocab (20 keywords that seem essential to you as a designer / professional).

Step 2 : Analyze some covers (videoprojection)

 Key words for analysing a magazine cover :

Describe the various elements on the cover / their place / the font / the colour / the layout

• The writing : issue number / price / logo / frequency / date / lead news / the content / buzz words / on the left-hand side /

The magazine identity

• The image / illustration

What role does the illustration play on the front page ?

To grab the audience attention = to attract people’s attention

To tempt potential readers

To promote and sell the magazine

How does it get your attention ?

Clear / Eye-catching / to draw the attention eye / It makes the letters stand out / contrast / professional look

Who is this magazine to appeal to? Who is the target audience? Who is this magazine trying to reach?

List of some English art magazines

which may inspire you and give you some buzz words like "exclusive interview" or "behind the scene" :

• Art Monthly (lots of covers and contents): http://www.artmonthly.co.uk/magazine/site/issues
• The Arts Society Magazine (only one cover): https://theartssociety.org/magazine
• Art International Contemporary: https://www.google.com/search?q=the+art+international+contemporary+image&client=firefox-b-d&sxsrf=ALeKk03KwIgKcCpkyQR62_tR4ctvFS21YQ:1616345268363&source=lnms&tbm=isch&sa=X&ved=2ahUKEwi4gLis68HvAhXfAmMBHbeeCq0Q_AUoA3oECAEQBQ&biw=1920&bih=910&dpr=2
• Tate Etc Magazine: https://www.tate.org.uk/tate-etc/issues
• Wallpaper Magazine: https://www.google.com/search?q=wallpaper+magazine+uk&client=firefox-b-d&sxsrf=ALeKk00jQnI611TLmx32zIhNhyXkVVQpLA:1616344824612&source=lnms&tbm=isch&sa=X&ved=2ahUKEwjysuvY6cHvAhVSxoUKHf7DDy4Q_AUoAXoECAIQAw&biw=1920&bih=910

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And some French ones :

• ​Beaux Arts: https://www.beauxarts.com/le-magazine/
• ​​L'Objet d'Art: https://www.estampille-objetdart.com/scripts/tous_les_numeros.php
• ​Ateliers d'Art: https://www.editionsateliersdart.com/magazines/nos-publications/magazine-ateliers-d-art.html

​The school library has these three subscriptions.

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Step 3 : find an illustration under Creative Commons license

Google -> Image -> outils -> droits d’usages -> licences Creative Commons

Creative Commons licenses give everyone a standardized way to grant the public permission to use their creative work under copyright law.

Don’t forget to give the credit to the creator.

Step 4 : imagine and create an art magazine cover focused on your glass designer

Pay attention to :

• follow the rules and conventions of an art magazine cover ;
• advertise lots of interesting stories about your glass designer that readers will find inside ;
• attract people’s attention.

Tool : Canva

Step 5 : orally you will have to

• Describe thoroughly your cover and justify your choices
• Develop your headlines
• Pay attention to the pronunciation of keywords
• Pay attention to the rhythm of your sentences (intonation of the word, the sentence, pause when necessary)
• Pay attention to grammar (syntax, tenses)
• Keep the eye contact
• Be convinced and therefore convincing

Your oral should last between 7 and 15 minutes, it has to be fluid, professional, interesting and challenging.

Bilan : Les étudiants ont bien adhéré au projet. Cette séance a fait écho à leur cours sur la communication. La plupart avait déjà utilisé Canva donc la prise en main n’a pas posé de problème. Les séances 3 et 4 n’ont pas pu avoir lieu à cause de la fermeture des établissements puis du départ en stage des élèves. Ils ont donc fini leur couverture à distance et nous l’ont envoyée par mail.